About Me

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I’m relentlessly positive — because the alternative sucks.

I choose happiness, energy, laughter, fun, and awesomeness. Sure, some days it’s harder than others, but it’s always a choice. 

That mindset has fueled my success, attracted incredible people, and opened doors to amazing opportunities.

Here’s my MOJO Theory: life’s magic comes from Momentum and Joy.

Momentum makes the ride easier, more fun, and inspires others to join you. Joy fuels your zest for life and keeps you from slipping into complacency. And the best part? Momentum creates joy, and joy creates momentum — a cycle of awesomeness worth living every day.

 If you’re broken, I'm not your guy.

If you’re ready, you just hit the motherlode.

I work with high-performers who’ve hit a slump or lost momentum — and I help them blast past it to levels they didn’t think possible. I’ll push you, challenge you, and hold you accountable, because the best never leave their success to chance.

Hire a coach. Even if it’s not me — hire a damn coach. It’s the smartest investment you’ll ever make in your success and fulfillment.

I bring a light-hearted, hard-charging style that’s powered me as an entrepreneur, leader, husband, father, and friend. It’s carried me through building multi-million-dollar ventures, rebounding from a head-on collision, and charging through cancer.

Positivity, optimism, and enthusiasm — paired with a fierce commitment to your growth and a ridiculous amount of fun — that’s my secret sauce.

I’ve been on a wild, amazing ride.

After graduating from PT school in 1999, I moved to Hawaii and cut my teeth working with Paniolos (Hawaiian cowboys), surfers, golfers, and triathletes. I dove headfirst into the triathlon world, racing the 2000 Ironman and the 2001 Xterra World Championships.

One day on a training ride, I passed a woman going the other way. Something told me to turn around. Thirteen weeks later, Natalie and I were engaged; a year later, married.

We moved to Arcadia, CA, doubled the family with identical twins Kai and Koa, launched my first business, and eventually traded city life for the mountains of Tahoe in 2009.

Since then, I’ve started and sold companies, led in healthcare and community organizations, somehow wound up as Mayor of South Lake Tahoe during the height of COVID, and kept coaching high-performers through it all!

In 2016, a head-on collision crushed both my legs — but not my spirit. I ran for City Council from a wheelchair and won. In 2018, I faced an aggressive melanoma — and beat it. Both experiences reshaped my perspective, deepening my empathy, patience, and joy for simply being.

When I’m not working (which I love), you’ll find me biking, paddling, skiing, or enjoying wine — sometimes all at once. Natalie and I are now empty nesters, world travelers, and fierce Scrabble rivals.

Thing 1, Kai, is a firefighter with the Washoe Tribe in Gardnerville, NV. Thing 2, Koa, is a rancher raising Highland cows in Paso Robles (check him out at fluffycows.com). #ProudDadOfTwins